The popular “Jaichanda” brand of Ladies garments was started by Mr Ashok Jain in 1978. What started primarily as a wholesale venture today has a range of brands in niche segments of clothing. “Nighty Spicy” brand of nighties and “Pink Collar” brand of nightsuits are well know in the garment trade. “Snaky” brand of skirt-tops are favourites of the young generation. Mr Ashok Jain’s understanding of consumer preferences has made these brands successful. A wide array of Indian and imported fabrics are transformed into latest designs under his able supervision.

The harmonious blend of designs and latest technology has resulted in some of the major retailers in India using Mr Ashok Jain’s enterprise to produce garments under their own labels. A dedicated team of specialized personnel ensure that customers, both in India and abroad get the latest fashion garments and accessories at affordable prices matched with quality of international standards.

Our Motto: Affordable Fashion that matches international quality